NikeLab, the first brand to launch a line of products in 2017, is set to unveil its newest collection at the start of the new year.
The US sports brand unveiled its new range of footwear at the launch of its first range of men’s and women’s shoes in late January, which includes a pair of trainers for men and women, as well as a new pair of sandals for women.
The new NikeLab collection will also include footwear inspired by the NikeLab branding and NikeLab’s iconic colour palette, including the Nike Sportswear brand, NikeLab sneakers and the Nike Lab signature logo.
“We’ve spent years working with NikeLab to deliver a range of new products for our customers,” NikeLab chief operating officer Tom Beech said.
“Our partnership with Nike Labs allows us to deliver new experiences and technologies, and we’re excited to unveil the first collection of the brand’s award-winning footwear, Nike Lab shoes.”
NikeLab’s footwear collection will be available to order in a limited edition of 100 pairs.
NikeLab also said the collection will launch in limited quantities in the US on March 31.
Nike Lab’s NikeLab Signature CollectionThe latest NikeLab fashion line includes NikeLab footwear, and the first pair of shoes in the brand, designed by NikeLab designer Tom Bech, will be unveiled at the end of March.
Nikko’s signature shoe collection, the Nike+ brand, will launch at the beginning of April, and Nike+ is set for a release later in the year.
A number of NikeLab products will also be available for purchase in select retailers in 2018, including an exclusive NikeLab hoodie, a NikeLab men’s jacket, a pair and a pair with a Nike+ logo on the front, Nike’s signature NikeLab track jacket, and an exclusive pair of Nike+ shoes.
“Nike’s new collection and the introduction of Nike Lab’s iconic NikeLab shoe collection will bring NikeLab closer to a truly global lifestyle,” Beech added.
“This collection will appeal to a broad spectrum of consumers who value the quality and value of Nike’s products.”
Nikkos NikeLab Collection will be made available at select retailers, including Nike, New York, London and Paris.