The best-selling apparel brands of 2018 are making the jump to mobile and social, but not every brand is going the route of wearing their name on their shirts.
Here’s our top picks for the best fashion products of the digital era.
The Best Fashion Brands of 2018 – The Top Five 1.
Gucci – Gucci, Gucci’s signature style has remained one of the most popular brands for decades.
While its mainstay apparel line is now in its mid-20s, the company is continuing to evolve its portfolio.
Its new line of men’s casual clothing is aimed at both men and women, with a range of accessories and pieces to keep the look fresh.
Gucci also announced a collaboration with Apple that is rumored to be called “A new collection for Apple”, but it hasn’t been officially announced.
2.
Ralph Lauren – Ralph Lauren has been making a splash in the fashion world for decades, but the brand was once one of fashion’s biggest competitors.
But in 2018, the brand has become a major player in the world of technology and wearable technology, and has become the most successful brand in fashion with the introduction of the iPhone 7.
3.
Prada – Prada is the most famous designer in the Italian fashion industry, and the brand’s new collection of menwear is a major step up from its predecessors.
The line is based on the new Prada Collection, a collection that was announced in May.
The range of menswear includes the classic Prada jacket, a leather jacket, and a suede jacket.
Prada also announced its new collaboration with Nike, with the new sneaker coming in November.
4.
Calvin Klein – Calvin Klein has always been one of brands that’s been very successful on the high end, but it’s been in a big decline lately, falling from a top spot in 2018 to a second place.
The company has been in talks with the U.S. to buy the company, but no deal has been reached.
5.
Fendi – Fendi’s recent move into the world’s second-largest luxury market is a sign that it is beginning to grow its presence in the US market, but there hasn’t really been much in the way of new brands to make an impact.
6.
Zara – Zara is the brand that has become synonymous with women’s fashion since it first debuted in 1979, but in 2018 it has also seen a major decline in popularity.
The brand’s sales have been stagnant over the last several years, and it is now being sold to a Chinese company.
7.
Under Armour – The Under Armour brand is known for its athletic shoes, but this year the company has started to make a name for itself in the sportswears space, with new products from Nike, Adidas, and Reebok.
8.
Guzzler – Guzzlers most recent apparel line was unveiled in May, and while it is still considered to be a fashion brand, it is gaining some popularity on the men’s side of things.
The new line is a mix of sneakers and pants.
9.
Guerrilla – The brand is expanding into the sports goods space, and Guerrilla is expanding beyond sportswearing with the launch of a line of sports apparel.
The collection is designed to be stylish and comfortable, and includes women’s jackets, women’s jeans, and women’s t-shirts.
10.
Guylian – Guylians footwear collection is a continuation of the brands previous offerings in the market.
The Guylion line has been expanding into other categories, including women’s sneakers and women-specific clothing.
11.
J.
Crew – The J.
Crew brand has long been known for their affordable clothing, but its newest collection has caught the eye of fashion fans.
The newest collection features a range including denim, knitwear, and men’s leather jackets.
12.
Urban Outfitters – The online retail giant has been aggressively expanding its offerings in 2017, and Urban Outfits is one of those companies that has taken notice.
The online retailer has launched a range for women, and also a range called Urban Outlier.
13.
Prima Donna – The Prima-Donna line of clothing was the most widely-available clothing brand in 2018.
The label started out as a clothing line, but has since expanded into other areas, including accessories and jewelry.
14.
Nike – The Nike line has always had a lot of success with women, but since its acquisition of the Swoosh brand, the Nike brand has been steadily expanding into women’s clothing.
The latest line of women’s athletic footwear is a collaboration between Nike and Adidas, with three Nike models appearing on the heels of the Adidas collaboration.
15.
Zazzle – Zazzles footwear line was the second most-popular fashion brand in the United States in 2018 with