It was a wild ride.After Nike’s $9 billion purchase of Elite Sports in 2016, it set out to redefine the sportswearing landscape by expanding the definition of what was possible.But the company’s boldest move came in 2020, when it unveiled its first elite sportwear product.Its new range, the Elite Sportswear Elite 5, was a collection…
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Nike Sportswear unveils new premium men’s and women’s premium sneakers in partnership with Elite Sportswear
Nike unveiled its newest premium sneakers on Tuesday, with the sneakers being made with the Elite Sportswearing brand.The shoes, which will go on sale in select Nike retail locations in April, will feature the Nike Zoom Vapormax 2, the most popular sneaker in Nike’s premium line, which includes the Nike Air Max and Nike Air…